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Blogs

Beginner’s Guide to Marketing Funnels

When you’re just starting a business, you need to work hard to gain traction. Over time, however, you may notice that you need to change your strategy to continue to grow your business. One of the most effective ways to boost conversions and generate more revenue is...

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Seven Ways to Generate Leads From Instagram

Instagram has been the fastest growing social media platform over the last several years, and now has hundreds of millions of daily users, making it an important place for all businesses to consider doing their marketing. Until recently, it may have seemed like a...

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Digital Marketing Trends Leading into 2019

A savvy marketer will be looking ahead to the upcoming year and developing a digital marketing strategy to stay ahead of the competition and boost brand awareness. With so many changes that occurred at the end of 2018, it’s important to revamp your strategy and...

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8 Effective Content Types and How to Use Them

Content has become the currency of the internet, giving you limitless options to promote your brand, engage with your audience, hit new target markets and provide value to your customers. That said, content is about more than blog posts. There are many types of...

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Outdated SEO Practices You Should Retire

The internet constantly evolves. As search engines become increasingly skilled at delivering targeted content to their customers, SEO best practices quickly become outdated and threaten to drop your site low in the rankings. Fortunately, these outdated SEO practices...

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Why Your Business Needs Social Media

Social media has profoundly changed the way we all use the internet, and that includes how businesses interact with their customers. In the years since platforms like Facebook, Instagram, and LinkedIn were first introduced, they have evolved from an occasional...

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Does Your SEO Speak to Voice Search Users?

Hello! Is this thing on? We just wanted to make sure you heard us loud and clear when we said: “Voice search is the most significant development to hit SEO since Google debuted.”  That may sound like a hot take, but statistics describing the growing usage of voice...

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How Often Should I Be Posting to My Blog?

Blogging frequency is somewhat of a sticky topic in the digital marketing world. Some people have hard and fast beliefs about how “you have to post seven blogs per week or EVERYTHING WILL EXPLODE!” Others only post whenever they feel like it, which can be as...

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How to Grow Your Business with Video

Video is quickly becoming the dominant form of content online. Views, shares and uploads of video are accelerating at a breakneck pace. Many forms of existing content, such as blog posts and how-to articles, are also pivoting to video rather than text-based formats....

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11 Steps to a Successful Social Media Contest

Running contests on social media offers one of the best strategies for getting audiences engaged, earning shares, and generating impressions. Following a careful procedure can increase your contest’s chances of success. On the other hand, not having a plan and a...

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Why You Need a Social Media Presence

Every business needs a social media presence, and most can benefit from actively trying to market and generate leads on the most popular social platforms. The fact of the matter is that social media has become the preferred form of media in our day and age. 67% of...

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How To Boost Your Links With Topical Relevance

According to the site, Searchmetrics.com, ¨ Topical relevance is mainly used in conjunction with backlinks. Websites that carry similar content are said to have topical relevance. Backlinks from websites that are topically relevant have more impact on a website´s...

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Off-Page Search Engine Optimization In 2017

Before we discuss the various off-page search engine optimization strategies, it is important to understand what it means exactly. Off-page search engine optimization is basically a method of attracting more visitors to a particular site by making sure that the site...

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On-Page Search Engine Optimization In 2017

On-Page Search Engine Optimization, in the simplest of terms, is basically a method of attracting more visitors to a particular site by making sure that the site is prominently shown by search engine results. We can´t stress enough on the importance of on-page SEO...

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Search Engine Optimization In 2017

Search Engine Optimization is basically a process or method of attracting more visitors to a particular site by making sure that the site is prominently shown by search engine results. Therefore, it is of paramount importance for you to implement several SEO methods...

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Tips That Push Your SEO To New Levels

Search engine optimization, or SEO, is increasingly important for anyone who wants their website to be noticed. If your site doesn't show up near the top of the first page of internet search results, you are going to miss out on a lot of visitors. This article will...

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