Service · Contextual internal linking

The pages are already there. Nothing is pointing at them.

Internal linking is the one ranking lever that needs no new content, no new backlinks and no developer sprint. It takes authority you have already paid for and points it at the pages that make you money.

It is also the thing nearly every site gets wrong, and the thing nearly every audit mentions in one line before moving on.

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In short

A full internal link map of one site, an anchor plan built from your own Search Console data, and a placement sheet that says which link goes where, and in which sentence.

From $600 · turnaround 7 to 10 working days

Implement it yourself, or have me place the links. Both are priced further down the page.

Why this one

The cheapest lever you own

Every other way to move rankings costs new money. Content costs writers. Backlinks cost outreach, or cash, and carry somebody else’s judgement. Technical fixes cost developer time you have to queue for.

Internal links cost none of that. They work on pages that already exist, they are entirely inside your control, and no third party can remove them. On most sites there is more ranking sitting unused in the existing link graph than in the next six months of publishing.

Links are also still how anything gets discovered, and that now includes the crawlers behind AI answers. A page nothing links to is a page nothing can cite.

Symptoms

You are probably here because one of these sounds familiar

We publish constantly and the new posts just sit there. Nothing on the site points at them, so nothing is sent to them.

Our blog outranks our own service pages. The blog links to itself. Almost nothing links to the pages that sell.

Two of our pages keep swapping for the same query. Your own anchors are telling Google both of them are the answer.

Google is not indexing half the site. If nothing links to a URL, the only thing arguing for it is a sitemap, and that argument is weak.

We did a big content push and traffic barely moved. Adding pages to a site that cannot distribute authority spreads it thinner.

What I find

Four patterns, and they are in almost every site I look at

None of these need new content. They are all fixed by moving links that already exist, or adding ones the copy is already asking for.

1

Pages nothing points to

Orphans, and the pages one broken menu away from being orphans. On one marketplace, 8,317 of 9,220 indexed pages could not be reached by clicking. Ninety per cent of the site existed only in the sitemap. The write-up is here.

2

The money pages are starved

Service pages, location pages, collections and products routinely have the fewest internal links on the site, while the blog links to itself in circles. The pages that earn get the least support.

3

Anchors that say nothing

Read more, click here, this post. Where descriptive anchors do exist they rarely match what the target page actually earns impressions for. That mapping is sitting in your Search Console already.

4

Pages competing with each other

Cannibalisation is usually settled with anchors, not a rewrite. Decide which page should win the query, point the internal anchors at it, and stop arguing for the other one.

And the finding that turns up in every audit I have done: most published pages carry no contextual links at all, and the ones that do carry one or two where the copy could comfortably hold six. Eleven audits, one finding in every single one.

What you get

A placement sheet, not a recommendation to improve internal linking

Anybody can tell you to add internal links. The work is deciding which link, on which page, in which sentence, and with what anchor. That is what you are buying.

  • A link map of the whole site. Every internal link, where it goes, and how many clicks each page sits from the homepage.
  • The orphan list. Every page nothing points at, split into what deserves rescuing and what should be left alone or removed.
  • An anchor plan built from Search Console. The queries each target page already earns impressions for, matched to the anchor text that should point at it.
  • Cannibalisation calls. Where two pages compete, which one wins, and exactly which anchors move.
  • The placement sheet. Source URL, target URL, the anchor text, and the sentence it belongs in. Priority ordered, so you can stop wherever your time runs out.
  • Before and after numbers. Orphan count, average click depth, and internal links pointing at each money page. Measured on day one and again ninety days later.
  • It is yours. Implement it in house, hand it to your agency, or have me do it. All three happen.

How it runs

Four steps, and you are not chasing me for updates

1

A call

Twenty minutes. You tell me the site and which pages are supposed to make money. I tell you whether the link graph is your problem, and whether this is the right spend right now.

2

Access

Read-only Search Console and analytics, a sitemap or URL export, and your money pages in priority order. Nothing that lets me change your site.

3

The work

Seven to ten working days. Crawl, map, pull the query data, decide the targets, write the placements. If I find something urgent on the way, an indexation block or a redirect chain, you hear about it that day.

4

Placement or handover

We walk the sheet together. Then either your team works down it, or I place the links myself and send you the log of what changed.

Pricing

Three ways to buy it, priced by how big the site is

The work scales with the number of URLs, so the price does too. Everything below is fixed before we start. No hourly billing, no surprise invoice.

Link map and plan

From $600

Everything in the list above, delivered as a sheet your team works down. You implement. Best if you have people who will actually do it.

Plan and placement

From $1,000

The same plan, and I place the links in your CMS. You get a log of every change. This is what most people need, because implementation is the part that never happens.

Ongoing

From $500 a month

For sites that keep publishing. Every new page gets links in and links out within a fortnight of going live, and the money pages keep gaining. Otherwise the problem simply grows back.

The bands

Counted on indexable URLs, not everything a crawler can reach. I confirm the band before you pay anything.

  • Up to 250 URLs. $600 for the plan, $1,000 with placement.
  • Up to 1,000 URLs. $1,200 for the plan, $1,900 with placement.
  • Up to 5,000 URLs. Quoted after the call, once I have seen how the templates repeat.
  • Larger, or a catalogue in the tens of thousands. Quoted, and usually part rules based, because placing links by hand at that size is nobody’s idea of value.

What I need from you

A short list, and one of them is not optional

Without Search Console access the anchor work is guesswork. I would rather say that now than take the money and guess.

  • Read-only Search Console. The anchor plan is built from the queries your pages already earn impressions for. This is the one I cannot work without.
  • Read-only analytics. To see which pages already convert, so support goes where it pays.
  • A sitemap or URL export. Whatever you have. I will crawl it either way.
  • Your money pages, in priority order. Ten minutes of your time, and it changes every decision after it.
  • Your keyword mapping, if it exists. If it does not, the anchor plan becomes one, built from the data rather than from opinion.
  • Someone who can implement, or CMS access if you want me to place the links.

Fit

When this is worth buying, and when it is not

Worth it if

  • The site has fifty pages or more, so there is a link graph to work with
  • You have pages that are supposed to make money and they are not the ones getting traffic
  • You publish regularly and the older posts have gone quiet
  • Search Console has at least three months of data to read
  • Somebody will implement, whether that is your team or me

Not worth it if

  • The site is under thirty pages. There is nothing to redistribute
  • Pages are blocked from indexing or something technical is broken underneath. Fix that first, or the links go nowhere
  • The content is not good enough to rank on its own merits. Links point at pages, they do not improve them
  • You need movement inside thirty days
  • Nobody has time to change anything for the next six months

FAQ

Questions I get asked about this one

Can I not just do this myself?

Yes. Nothing here is secret. Crawl the site, export the query data, decide the targets and write the placements. It takes a couple of full days on a small site and a week on a large one, and in fifteen years I have watched almost nobody find those days. That is what you are paying for, not a trick.

Is this not what a related posts plugin does?

No. Automated related-posts modules link by tag or by similarity, which sends links to whatever is nearby rather than to what needs them. They also sit in a footer block that reads as boilerplate. Contextual links inside the copy, with anchors chosen against query data, are a different thing entirely.

Do I need the full audit first?

Not usually. If your problem is that good pages are invisible, this is the cheaper and faster place to start. If you do not know what is wrong at all, start with the diagnostic audit instead and let it tell you whether linking is the issue.

How many links will you actually add?

Whatever the copy will carry without reading like a directory. On a 250-page site that is usually two to four hundred placements. I will give you the number after the crawl, before you pay.

Will this fix cannibalisation on its own?

Often, yes. Where two pages are close and your own anchors are split between them, consolidating the anchors settles it. Where the two pages genuinely target the same intent and both deserve to exist, it will not, and I will tell you that one of them needs merging or removing.

How long before it shows?

Recrawling is the slow part. Newly linked pages usually get picked up within a couple of weeks. Ranking movement on the pages receiving support tends to show between four and twelve weeks, and it shows in impressions before it shows in clicks. Anyone giving you a firmer number than that is guessing.

Can you work with my agency or developer?

Yes, and it is often the better arrangement. The sheet is written to be handed over. Plenty of agencies bring me in for exactly this and put their own name on the output, which is fine by me.

Send me the domain and I will tell you what is pointing where

Twenty minutes on a call. If the link graph is not your problem, I will say so and point you at what is. No pitch deck, no contract, no sequence of automated follow-up emails.

Or reach me directly · mehuldedhiaa@gmail.com · +91 93769 10109