Blogs

Beginner’s Guide to Marketing Funnels

Beginner’s Guide to Marketing Funnels

When you’re just starting a business, you need to work hard to gain traction. Over time, however, you may notice that you need to change your strategy to continue to grow your business. One of the most effective ways to boost conversions and generate more revenue is...

read more
Seven Ways to Generate Leads From Instagram

Seven Ways to Generate Leads From Instagram

Instagram has been the fastest growing social media platform over the last several years, and now has hundreds of millions of daily users, making it an important place for all businesses to consider doing their marketing. Until recently, it may have seemed like a...

read more
Digital Marketing Trends Leading into 2019

Digital Marketing Trends Leading into 2019

A savvy marketer will be looking ahead to the upcoming year and developing a digital marketing strategy to stay ahead of the competition and boost brand awareness. With so many changes that occurred at the end of 2018, it’s important to revamp your strategy and...

read more
How to Use Artificial Intelligence in Marketing

How to Use Artificial Intelligence in Marketing

Artificial Intelligence, or AI, transformed the digital landscape in more ways than one. Image-recognition software, semi-autonomous vehicles, medical robots and other AI-enabled technology are all possible with this revolutionary technology. For marketers, AI also...

read more
8 Effective Content Types and How to Use Them

8 Effective Content Types and How to Use Them

Content has become the currency of the internet, giving you limitless options to promote your brand, engage with your audience, hit new target markets and provide value to your customers. That said, content is about more than blog posts. There are many types of...

read more
Outdated SEO Practices You Should Retire

Outdated SEO Practices You Should Retire

The internet constantly evolves. As search engines become increasingly skilled at delivering targeted content to their customers, SEO best practices quickly become outdated and threaten to drop your site low in the rankings. Fortunately, these outdated SEO practices...

read more
Why Your Business Needs Social Media

Why Your Business Needs Social Media

Social media has profoundly changed the way we all use the internet, and that includes how businesses interact with their customers. In the years since platforms like Facebook, Instagram, and LinkedIn were first introduced, they have evolved from an occasional...

read more
Does Your SEO Speak to Voice Search Users?

Does Your SEO Speak to Voice Search Users?

Hello! Is this thing on? We just wanted to make sure you heard us loud and clear when we said: “Voice search is the most significant development to hit SEO since Google debuted.”  That may sound like a hot take, but statistics describing the growing usage of voice...

read more
How Often Should I Be Posting to My Blog?

How Often Should I Be Posting to My Blog?

Blogging frequency is somewhat of a sticky topic in the digital marketing world. Some people have hard and fast beliefs about how “you have to post seven blogs per week or EVERYTHING WILL EXPLODE!” Others only post whenever they feel like it, which can be as...

read more
Internet Marketing Basics for Your Home Business

Internet Marketing Basics for Your Home Business

Starting a business out of your home is a brilliant idea for creating new income streams or pivoting to a new career path. If you can master the art of internet marketing, your living room or home office can be just as good a place for generating personal wealth as...

read more
Why Your Online Marketing Budget May Soon Go Up

Why Your Online Marketing Budget May Soon Go Up

Recent surveys show that the majority of businesses plan to increase their digital marketing budgets over the next 12 months. These increases mean stiffer competition and growing rates to achieve the desired level of impressions and performance. Today’s internet...

read more
11 Steps to a Successful Social Media Contest

11 Steps to a Successful Social Media Contest

Running contests on social media offers one of the best strategies for getting audiences engaged, earning shares, and generating impressions. Following a careful procedure can increase your contest’s chances of success. On the other hand, not having a plan and a...

read more
Why You Need a Social Media Presence

Why You Need a Social Media Presence

Every business needs a social media presence, and most can benefit from actively trying to market and generate leads on the most popular social platforms. The fact of the matter is that social media has become the preferred form of media in our day and age. 67% of...

read more
How To Boost Your Links With Topical Relevance

How To Boost Your Links With Topical Relevance

According to the site, Searchmetrics.com, ¨ Topical relevance is mainly used in conjunction with backlinks. Websites that carry similar content are said to have topical relevance. Backlinks from websites that are topically relevant have more impact on a website´s...

read more
Focus On Long Tail Keywords For Better Visibility

Focus On Long Tail Keywords For Better Visibility

Is it easier to rank on Google for Long tail keywords? If you have following questions What is long tail keywords in SEO? How do you do keyword research? What is the long tail phenomenon? What is keyword research in SEO? Read my in-depth article to help you understand...

read more
Keyword Research For Search Engine Optimization

Keyword Research For Search Engine Optimization

In order to have an optimized site, it is of paramount importance for your content to be filled with relevant keywords. When focusing on keywords, you shouldn´t only subject or limit to a couple of words. Instead, you should identify words that are relevant to the...

read more
Off-Page Search Engine Optimization In 2017

Off-Page Search Engine Optimization In 2017

Before we discuss the various off-page search engine optimization strategies, it is important to understand what it means exactly. Off-page search engine optimization is basically a method of attracting more visitors to a particular site by making sure that the site...

read more
On-Page Search Engine Optimization In 2017

On-Page Search Engine Optimization In 2017

On-Page Search Engine Optimization, in the simplest of terms, is basically a method of attracting more visitors to a particular site by making sure that the site is prominently shown by search engine results. We can´t stress enough on the importance of on-page SEO...

read more
Search Engine Optimization In 2017

Search Engine Optimization In 2017

Search Engine Optimization is basically a process or method of attracting more visitors to a particular site by making sure that the site is prominently shown by search engine results. Therefore, it is of paramount importance for you to implement several SEO methods...

read more
Tips That Push Your SEO To New Levels

Tips That Push Your SEO To New Levels

Search engine optimization, or SEO, is increasingly important for anyone who wants their website to be noticed. If your site doesn't show up near the top of the first page of internet search results, you are going to miss out on a lot of visitors. This article will...

read more